Amul's Vision | The Way for Organic Products, Protein-rich Innovations, Biogas Initiatives
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Amul's Vision | The Way for Organic Products, Protein-rich Innovations, Biogas Initiatives Introduction: Amul, renowned in the dairy industry, is embarking on a journey of innovation, expanding its product lines and sustainability efforts. In an exclusive interview with Moneycontrol, Jayen Mehta, Managing Director of Gujarat Cooperative Milk Marketing Federation (GCMMF), Amul's parent company, shared insights into Amul's commitment to quality, innovation, and sustainable practices. Expanding Ice Lounge Experience: Amul's Ice Lounge concept, aimed at offering diverse Indian ice cream flavors globally, is rapidly expanding. With successful launches in cities like Pune, Mumbai, and Jaipur, Amul plans to establish 15 to 20 lounges across India and explore international markets. The vision is to introduce Indian ice cream flavors to the world, with plans for 100 lounges nationwide. Franchising Model for Growth: Acknowledging the success of the Ice Lounge mode...